Jump to content


Date - Mar 28, 2018
Time - 12:30 - 16:30
Venue - 3M Buckley Innovation Centre Firth Street Huddersfield HD1 3BD
Cost - £40 for Members, £80 for Non-Members
Book Now


Kickstart your innovation creation with LEGO® SERIOUS PLAY®! For those of you who came along to Design Means Business - you'll already know what to expect. We'll be taking the work out of workshop and instead you'll use the power of play to tap into your creativity and problem solving skills.

LEGO® SERIOUS PLAY® is an internationally-renowned facilitated process used by organisations to engage participants to generate innovative ideas for organisational improvement. The methodology is based on extensive research and enables teams to address complex issues in a fun and engaging way.


Who should attend?

Large organisations, SMEs, entrepreneurs, facilitators, designers, HR professionals, project managers, coaches, consultants, branding professionals, and strategists can apply this methodology to implement this powerful process in the work they do.


Session Overview

You will be introduced to the LEGO® SERIOUS PLAY® tool. You will learn how to use the tools with a setting including flow theory, the use of ground rules to set the playing field, etiquette, and traps to avoid along with numerous applications for different situations to prep the hand-brain connection. Background theory is provided with hands-on learning.

Participants will then engage in a LSP activity where individual identity is explored and insight gained into how the tools can be customised for any number of workshops or processes including team workshops.


About the facilitator

Antony Eddison PFHEA FRSA

Design Thinking & Innovation Certified LEGO® SERIOUS PLAY® Facilitator

Head of Design at the University of Sunderland

A former university Chair and Professor of Design, Tony has over two decades of successful teaching, management & leadership experience in Higher Education in the UK, EU, China, India, Australia & New Zealand, SEA, Africa and the Middle East, he is Advisor and External Examiner at several universities for innovative Post Graduate and MBA programmes and as a practitioner he has worked in Architecture, Design and the Creative Industries.

His consultancy and research focuses on developing novel methods of unlocking creativity and innovation within teams and in 'the boardroom', inspired by Design Thinking, LEGO® SERIOUS PLAY® and simplicity, to generate and frame new insights and envision innovative goal-driven strategies. Tony is a Principal Fellow of the Higher Education Academy UK and an Associate of the Quality Assurance Agency for Higher Education UK and is periodically engaged as a consultant on a variety of business & HE related assignments.


Design Network North is part of RTC’s Designing Better Business programme – launched in 2016 - which provides support to North East businesses looking to use innovation and design to develop world-leading products.

Designing Better Business is part funded by European Regional Development Fund, as part of the European Structural and Investment Funds Growth Programme 2014-2020.